My mission is to help you to better express yourself in writing. Whether that’s for a business, a brand, a book, or just for your heart and soul – to experience the joy of writing freely and easily. In short, I’m here to help you write your way to more personal and professional success.
Until recently, my work was focused solely on live, in-person talks and workshops and corporate programmes. However, I have created a unique online workshop series called Writing for Creative Self-Expression, which will shortly open for enrollment.
My approach to all my work is to take solid writing techniques learned from my diverse background and find pedagogical ways to train and coach you in them. Then, I add I a dash of intuition and lots of hard-won know-how. It’s all about you finding your own style and voice and developing the confidence to be the best writer you can be.
Oh, and it’s fun. Lots of fun. Whether you come to a workshop, or talk; take part in an online programme; or hire me to train and coach your team – expect the process to be joyful, yet practical. I structure everything so that you get the biggest transformation in the shortest space of time.
I’m an INFP on the Myers-Briggs scale, and the Introvert Dear blog sums me up perfectly. They write: “Creative and unique, INFPs are called ‘mediators’ and ‘creative seekers.’ Living a conventional, routine life isn’t enough for them. They dream of something more.”
Better still, I aim to hold space for both our dreams, goals and ambitions and help you write your way to them.
“Chutzpah” is the word that Greta Solomon’s first magazine boss used to describe her character. In fact, it sums up what she teaches her clients about creatively expressing themselves, achieving their writing dreams, and living full, rich lives.
Greta Solomon, the 40-year-old author of Just Write It, grew up as one of four children in the London suburb of Harrow, with her Caribbean-immigrant parents. It was a traditional family set-up, which allowed her to write songs and poems, and do other creative pursuits. She went to dance and music school, and did exams in jazz, modern, tap, violin and piano.
But by the time she had finished her A-levels, her parents had separated, and she was living with her mother who was, by then, on benefits. She left college with three A-grades at A-level and graduated from Warwick University with a 2:1 in Psychology.
While her peers were all going into graduate jobs, further study or taking gap years, Greta knew that she wanted a less conventional path. She had always wanted to be a journalist but couldn’t afford more study, and didn’t have any contacts. In November 1999, she picked up the book, ‘Get The Job You Want in 30 Days’ at her local library. After reading it, she set about a guerrilla job search, and landed her first job as a Fashion PR in Central London…within 7 days.
Working in fashion should have been a dream job, but it only made her realise even more than she wanted to be a journalist. She initially did a week’s work experience at Executive Woman magazine, and after three months landed the role of Deputy Editor. Around 18 months later, she became a Features Writer at popular women’s weekly lifestyle magazine, Woman, after which she freelanced for well-known titles including Now, My Weekly, Company and Daily Express, until 2008.
Greta has interviewed countless well-known names in the British entertainment industry from Anne Diamond and Shane Richie, through to Ronnie Corbett and Meera Syal. She has also travelled the world writing travel features, and covering events such as the Bangkok International Fashion Fair. But despite the glitz and glamour, she felt creatively blocked, and as though she didn’t have a voice.
So, she set about recovering her creative spirit. Her creative pilgrimage included being accepted as a drama student at the highly sought-after The Poor School in Central London (2002) representing Great Britain in the Model of the Universe competition (2003), modelling for hair and beauty brands, appearing in short films and reality TV shows, and working as an in-demand, personal English tutor. She also became a Coach U Qualified Life Coach (2007), won a songwriting deal with Crumbs Music, and gained a Diploma in Lyric Writing from Berklee College of Music (2008).
When her mother suddenly died in 2008, it was the catalyst to slow down, and find more stable work so that she could properly grieve. So, she returned to her PR roots in 2009, and landed a job at business-to-business PR consultancy, SE10. By 2010, she had been promoted to Account Director, and started looking for love.
Through a combination of Love Yoga, self-help books and speed dating she met Norwegian Management Consultant, Krister, a few months later. A year after meeting, they married in Ethiopia and moved to his homeland of Norway.
In 2011, Greta’s first book, Just Write It! How to Develop Top-Class University Writing Skills, was commissioned by McGraw Hill. This book combined many of the lessons she’d learned from her creative pilgrimage, along with solid academic techniques. Her daughter Savannah was born in 2013, the same year her book was published.
While pregnant in 2012, Greta set up a successful business, in Norway, as a business writing trainer and coach for international companies including Schibsted Media Group, Wilhelmsen Ships Service and Statoil, which she ran until 2016.
In 2017, Greta and her family returned to British life, and now live in the leafy London suburb of Wimbledon. And in 2019, Greta’s second book, Heart, Soul & Sass: Write Your Way to a Fully-Expressed Life, will be published by innovative US publisher, Mango. It’s about how self-expression is vital for happiness and well-being, and is a guide to writing yourself well.
Greta continues to run business writing training programmes and workshops and is currently a visiting lecturer in business writing at City University in London. She is also launching a special online programme in writing for creative self-expression. Life isn’t always easy, but she tries to navigate it with humour, grace and warmth, while always writing from the heart.
Greta Solomon is a speaker, author, creative writing coach, business writing trainer (she is a visiting lecturer in business writing at City University) and a former journalist for British newspapers and magazines. She is the author of Just Write It! How to Develop Top-Class University Writing Skills (McGraw-Hill, 2013) and the forthcoming book Heart, Soul & Sass: Write Your Way to a Fully-Expressed Life (out in 2019 with Mango). The daughter of Windrush-era Caribbean immigrants, she lives in South West London with her husband and daughter and has had a portfolio career since 2002. Greta runs popular creative writing workshops for both kitchen-table bloggers and multi-billion-pound companies. She is a Forbes.com contributor covering writing, work, career, creativity and self-expression, and her work has been featured in well-known publications including the Huffington Post, The Numinous and The Daily Express. She also speaks at leading industry events, such as online business conference Blogtacular. Greta is a psychology graduate (University of Warwick, 1999), certified coach, and trained lifelong learning teacher. She is a natural multi-passionate creative with a background that spans beyond writing through to modelling, acting, lyric writing and public relations.